Super League Clubs Are Focused On 'Fans Of The Future'

Super League clubs are 'focused' on the 'fans of the future' according to reports that show 'traditional' fans are no longer their core fanbase.

On Sunday, 12 of Europe's biggest clubs caused outrage when they decided to announce that they were planning a breakaway 'Super League' competition.

The Premier League's 'Big Six' as well as the three biggest clubs from Serie A and La Liga are involved in the plans, that have been widely condemned by the football world.

Fans took to social media on Sunday and Monday to join the likes of Gary Neville and Rio Ferdinand on tv to criticise the move, but it seems that those aren't the fans the clubs are focusing on.

According to BBC's Dan Roan, a source from the 12 teams have said that they view 'traditional' fans as being 'legacy fans,' who care about the club's history, but are focused on 'fans of the future' who only want superstar names.

The use of social media and the numbers that the likes of Lionel Messi, Cristiano Ronaldo and Neymar generate are unquestionable.

Obviously fans who can't go to games seeing those players, and other big names, playing against each other more often is a huge draw.

Being able to show clips of those match ups on social media will further boost the marketability of clubs across the world but it once again shows a lack of care towards the 'traditional' and local fans.

Seeing the likes of Messi and Mbappe share a pitch more often is desirable for the Super League. Image: PA Images

Speaking about the Super League on Sunday, Neville really hit out at the six Premier League clubs who have agreed to the plans, including his own former club Manchester United.

"I'm not against the modernisation of football competitions, we have the Premier League, the Champions League, but I think to bring forward proposals in the midst of Covid and the economic crisis for all clubs is an absolute scandal," Neville said during the first half of United's win over Burnley whilst on commentary.

"United and the rest of the 'Big Six' that have signed up to it against the rest of the Premier League should be ashamed of themselves.

"The European Super League - are Arsenal in that? They've just drawn with Fulham, Manchester United are drawing with Burnley.

"I can't concentrate on the game, me, they should deduct all six teams that have signed up to it. Deduct points from them all, to do it in a season is a joke."

Topics: European Super League, Football, Serie A, Ligue 1, Premier League, Champions League, La Liga, Bundesliga

Ryan Sidle

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