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Cristiano Ronaldo's Manchester United Shirt Sales Have Reached A Record-Breaking £187 Million

Cristiano Ronaldo's Manchester United Shirt Sales Have Reached A Record-Breaking £187 Million

Cristiano Ronaldo is back at Manchester United with the No.7 on his back and shirt sales have been through the roof.

Josh Lawless

Josh Lawless

Cristiano Ronaldo's shirt sales at Manchester United have hit a ridiculous £187 million already after his Old Trafford return was sealed.

The five-time Ballon d'Or winner has signed a two-year contract with United and is once again wearing the No.7 on his back, with Edinson Cavani moving to the No.21.

United have paid at least £12.9 million to bring Ronaldo back to the place where he developed into a world star and enjoyed six glorious years between 2003 and 2009.

Ronaldo is set to earn £20 million in wages and will be the club's highest-paid player.

Image: PA
Image: PA

But United are already reaping the rewards of the huge deal for the 36-year-old. In addition to their incredible social media impressions, Ronaldo is responsible for the fastest-selling shirt in the history of the Premier League.

Lovethesales.com have all the information on Ronaldo's United shirt sales, which has netted the club £13.1 million in revenue.

Taking data from sales figures across more than 1000 global retailers, they found that online searches for the ‘Ronaldo 7 shirt’ increased by 600% and as a result a quarter of official kit merchandisers have currently sold out - or are close to - selling out of Manchester United shirts.

Image: Love the sales
Image: Love the sales

Demand for Lionel Messi's Paris Saint-Germain shirt have also been monumental, but it's said that almost twice as many Ronaldo shirts have been bought.

“We are tracking record breaking sales of ‘Ronaldo 7’ kits across online retailers, to the point where demand is now outweighing supply," retail expert Stuart McClure said.

"Online searches for the ‘Ronaldo 7’ shirt have increased by over 600%, compared to last summer. This is proving to be the signing of the summer for Manchester United. Not only has Ronaldo smashed the record for the fastest selling shirt in Premier League history but has netted Man United £13.1m in shirt sale revenue.”


Ronaldo has comfortably shifted the most shirts in the Premier League despite having yet kicked a ball, with Manchester City's £100 million man Jack Grealish second on the list ahead of Bruno Fernandes, Romelu Lukaku and Paul Pogba.

Image: Love the sales
Image: Love the sales

CR7 is in line to make his second United debut in Saturday's visit of Newcastle at 3pm.

Because of the blackout rule, the game is not being shown live on TV in the United Kingdom and so some tickets for the fixture have been going for as much as £2500 on some resale websites.

Featured Image Credit: Image: PA & Twitter

Topics: Cristiano Ronaldo, Manchester United, Juventus, Real Madrid, Premier League, Lionel Messi

Josh is a sports journalist who specialises in football and wrestling. He has been published by Curzon Ashton FC, Late Tackle, Manchester City FC, The Mirror, Read Man City and Manchester Evening News. He provides coverage of professional wrestling and has interviewed some of the biggest names in the field - including the first UK interview with The Hardy Boyz after their return to WWE. He has never sported a pair of Lonsdale Slip-ons, contrary to reports.

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