Paddy Power Reveal Real Huddersfield Shirt With No Logo On It At All
Paddy Power caused a huge stir earlier this week when they revealed their sponsorship of Huddersfield Town's kit with a massive sash logo on the front of their shirts, but now they've completely removed it.
In typical Paddy Power fashion, it was a prank all along. The Irish bookmakers caused outrage when Huddersfield Town's new kit was revealed with a huge logo on the front of it, with the team even playing a match in it, but it was all a ruse.
Now the Championship club's new sponsor have revealed a new unbranded kit to kick off the 'Save Our Shirt' campaign.
Paddy Power admitted the original kit was a hoax to point out the issues surrounding shirt sponsorship with 14 Championship clubs having betting companies across their kits.
Paddy Power MD, Victor Corcoran, said: "Shirt sponsorship in football has gone too far. We accept that there is a role for sponsors around football, but the shirt should be sacred.
"So today we are calling on other sponsors to join the Save Our Shirt campaign, and give something back to the fans.
"As a sponsor, we know our place, and it's not on your shirt."
In typical fashion the new campaign came with a great advert from the Irish company:
As part of the new campaign Paddy Power will hold a 'shirt amnesty' outside of Huddersfield's opening game of the season, against Derby County.
Outside the The John Smith's Stadium the club Irish company will swap 500 old Huddersfield shirts for their new unbranded ones.
They have also donated their sponsorship of the club's
training kit to the Huddersfield Town foundation.
:raised_hands: Here it is!- Huddersfield Town (@htafc) July 19, 2019
:shirt: #htafc can today reveal the ACTUAL @UmbroUK home kit!
:grin: The shirt is part of @paddypower's new #SaveOurShirt campaign; an initiative that is backing a move towards unbranded football kits, effectively returning the shirt back to the fans.
:eyes: The eagle-eyed #htafc supporters will have noticed our navy alternative shirt in @paddypower's #SaveOurShirt video!- Huddersfield Town (@htafc) July 19, 2019
The kit will be on sale at @htafcmegastore at 9am on Wednesday 24 July 2019.
:smile: More details will be revealed soon! pic.twitter.com/6i3MZHXcaC
The Terriers were relegated back to the Championship after two seasons in the Premier League at the end of last season, after winning just three games.
Manager Jan Siewert will be hoping that the club can bring them straight back up and they'll have some smart new kits for the season.