Jake Paul's fiancée, Jutta Leerdam, could reportedly earn as much as $1 million for what she did after winning a medal at the 2026 Winter Olympic Games.
So far in the 2026 Milan Cortina Winter Olympic Games, the Netherlands sit fourth in the medal table, having won six golds, five silvers and one bronze.
Two of the 12 medals won by the Netherlands came courtesy of Paul's fiancée and speed skater Leerdam.
Leerdam won gold in the women's 1000m speed skating event, finishing first ahead of fellow Dutch athlete Femke Kok and Japan's Miho Takagi.
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On Sunday, Leerdam won silver in the 500m, losing out to Kok and finishing ahead of Takagi.
Speaking after the 500m race, Leerdam said: "I want them [kids watching] to never get discouraged by people saying you can’t do it.
"On this distance, a lot of people in the media always told me I should quit because I didn’t make the podium as many times. They always said I should stop focusing on this distance, and now I have Olympic silver, so they should never listen to that."
Looking ahead, it has been claimed that Leerdam could earn a huge amount of money, as much as $1 million, for what she did after winning her 1000m gold medal.
As she crossed the finishing line, Leerdam unzipped her racing suit, meaning her Nike undergarment was on display.
According to the Daily Mail, Frederique de Laat, the founder of Branthlete, who specialises in female athlete advertising, has hinted that Leerdam could benefit financially.
De Laat reportedly said to Dutch news outlet AD: "With Nike, I suspect you're looking at a figure of over a million."
In addition, it has been mentioned that Leerdam has already been targeted by Dutch retailer Hema after her makeup ran down her face upon winning the gold medal.
Referencing eyeliner, Hema wrote: "Water-resistant, even with tears of joy."
Jake Paul reacts to Jutta Leerdam's Winter Olympics gold
Speaking about Leerdam's gold medal-winning performance, Paul was full of praise.
He said: "Man, words can´t even describe it. It's the greatest feeling (of) anything I've ever witnessed, to be honest.
"Just the amount of hard work that goes into it. Like 99.9 per cent of people will never understand. And she pulled it off, under the most amount of pressure ever."
Marcus Chan