Michael Jordan once rejected an astounding $100 million fee for a two-hour appearance.
The NBA legend, one of the biggest and most marketable stars in all of sports, has made ridiculous cash from a slew of endorsements over the years.
But the Chicago Bulls icon wouldn't just turn up for any old appearance even it was easy money, as his agent has revealed.
David Falk, Jordan's representative, has shed light on some of the opportunities Jordan has said no during his time working for him.
Speaking to WFAN, Falk said: "[Jordan] turned down a deal to do a one-day golf appearance when he was in Asia a few years ago for a pre-season game with Charlotte.
"And some woman in the Philippines offered me seven million dollars for one day, wanted him to play in a golf tournament. And he turned it down. I brought him a deal three years ago for 100 million dollars.
"And all he had to do, other than give his name and likeness, was make one two-hour appearance to announce the deal. And he turned it down.”
Jordan, a six-time NBA champion, has well and truly transcended basketball and changed the game with his Nike sponsorship.
As per Forbes, the Air Jordan sub-brand sees the five-time MVP collect £105 million-per-year.
Since 2018, French football giants Paris Saint-Germain have partnered with the Jordan range - with the logo visible on their away jerseys this season.
The monumental capture of six-time Ballon d'Or winner Lionel Messi last year brought record-breaking shirt sales and led to Jordan making a whopping £5 million in just a week.
That's because Jordan negotiated a deal whereby his brand would take five per cent from every shirt sale, it's claimed.
In the peak of the COVID-19 pandemic, the Jordan brand lost 24 per cent of its value and the 59-year-old's net worth went from $2.1 billion dollars to $1.6 billion.
Maybe he should have taken that $100 million after all.
Featured Image Credit: Image: PA
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