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England's new Euro 2024 kits go on sale featuring controversial detail which has divided opinion

Home> Football> England

Updated 08:46 21 Mar 2024 GMTPublished 06:00 21 Mar 2024 GMT

England's new Euro 2024 kits go on sale featuring controversial detail which has divided opinion

England have launched their new kits ahead of Euro 2024 in Germany.

Chris Byfield

Chris Byfield

England have launched their new home and away kits ahead of this summer's Euro 2024 in Germany.

The new strips will be debuted in the coming days during the Three Lions' friendlies against Brazil and Belgium.

England take on five-time World Cup winners Brazil at Wembley on Saturday before hosting Belgium at the home of English football on Tuesday.

England's new Euros kit is here.
Nike

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The last set of England kits launched were in September 2022, two months before the 2022 World Cup in Qatar. That home kit was predominantly white, but had a navy-to-blue-to-white fade on the shoulders, with the same navy and blue on the trim of the sleeves.

This time, however, the home England kit is, as per Nike, a "modern take on a classic white strip" and features a navy trim around the collar and navy side panelling.

Meanwhile, Nike has opted for a deep purple away strip rather than a more traditional red. The new away shirts have a graphic side panelling that features seven different colours with a 'nod to English fashion'.

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The kits also feature a controversial design change, with the St George's Cross on the collar given a "playful update… to unite and inspire".

The traditional red cross has been replaced with a multicoloured cross featuring red, navy blue, light blue and pink - an alteration which has divided opinion among fans on social media.

So where can you buy the new England shirts?

The men's version of the shirt will go on sale at the official England Store and at Nike on Thursday, March 21.

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The women's kit, meanwhile, will make its debut next month upon the start of the Lionesses qualification campaign for Euro 2025 against Sweden.

Versions of the women's kit will become available in June.

Nike has revealed the kits will feature the latest Dri-Fit ADV innovation aimed at "supporting performance by keeping players dry and cool with breathable, lightweight fabric".

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The new authentic England shirt costs £124.99 in adult sizes and £119.99 for kids (for both home and away).

A replica version of a kit will be on sale for £84.99 for adults and £64.99 for kids.

You can buy the new England kit here.

Nike dropped the England kit alongside a range of other new designs for the likes of Brazil, France, the Netherlands, Canada and the United States ahead of Euro 2024 and the Copa America.

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Inspiration for each individual strip has mainly been taken from national flags and emblems.

However, a selection of more esoteric references has also been employed, such as geography, ceramics and even Nineties ice hockey.

Featured Image Credit: Getty

Topics: England, Euro 2024, Football, Gareth Southgate

Chris Byfield
Chris Byfield

Sport journalist with experience writing on football, rugby, boxing and the Olympics. I'm also a Crystal Palace fan. Please don't hold this against me.

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