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Dana White issued a life-time ban to a British MMA star following an unforgivable act inside the famed Octagon.
White is no stranger to cutting fighters from his promotion as he's known for making ruthless decisions.
The UFC CEO made one of his cut-throat calls at the expense of a rising UFC superstar.
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In 2009, White signed Paul Daley to the UFC, but the welterweight contender lasted just three fights with the MMA leaders.
He joined the promotion following stints at the likes of Pancrase, Cage Warriors, Cage Rage, Elite XC and Strikeforce.
Daley made a huge impression on his UFC debut as he replaced Mike Swick to face perennial contender Martin Kampmann.
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He stopped the Danish fighter in the very first round, showing off his fierce power.
'Semtex' followed that performance with an explosive knockout victory over Dustin Hazelett to set up a title eliminator against Josh Koscheck.
Daley and Koscheck were embroiled in a heated war of words ahead of their UFC 113 clash.
Unfortunately for Daley, he succumbed to the American's superior wrestling and lost a unanimous decision.
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After the final bell, Daley inexplicably sucker punched Koscheck in a moment described as "terrible" by Joe Rogan.
White swiftly released Daley from the UFC and banned him for life.
"I don’t care if (Daley) fights in every show all over the world and becomes the best, and everybody thinks he is the pound-for-pond best in the world. he will never fight in the UFC again," he explained.
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White stuck to his word and never re-signed Daley, who fought in a host of MMA promotions following his brief UFC spell.
He beat the likes of Jorge Masvidal, Scott Smith, Brennan Ward and Lorenz Larkin as he plied his trade away from the UFC.
He also fought Nick Diaz for the Strikeforce welterweight title and had a huge all-British showdown against Michael 'Venom' Page in Bellator.
Featured Image Credit: UFC/GettyTopics: Dana White, UFC