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Yesterday came the news that Amazon had won the rights to show the final Premier League package in England for 2019-2022 meaning they join Sky and BT as rights holders for the top tier of English football and that means more money going out of the pockets of fans.
The Premier League is the most exciting league in the world, apparently anyway, and pretty much anywhere in the world it's pretty easy to see the matches, well unless you happen to be in Britain.
Sky held all the rights for years over here to show the games with just a couple of games on a Saturday and a couple of games on a Sunday on view.
Then Setanta joined in buying rights and were soon followed by ESPN and finally BT Sport with more and more matches available.
Now Amazon will join in showing games from the 2019/20 season with the electronic commerce company paying to show 20 games a season, 10 over bank holidays and 10 from the Boxing Day fixtures, which aren't all played on Boxing Day these days.
That news means that fans now have to pay for three subscriptions if they want to watch all the televised games and that's going to be a lot of money.
Sky Sports HD costs £46 a month, BT Sport HD is another £34.49 a month and Amazon Prime is either £79 for the year or £7.99 a month, that means £88.48 a month or £796.32 for a nine month season, or £1061.76 for the year!
As clubs make more and more money from tv deals, with international deals also on the rise, fans have not been feeling the knock on effects with ticket prices not coming down.
The Football Supporters' Federation was not happy with the news on Thursday, saying, "Fans are already of the view that there is too much live football on TV and this announcement concludes a deal that has pushed the number of broadcast games to record levels.
"The main driver for this increase has been the 2016 ruling by Ofcom which has directly led to this increase. Introducing a third broadcaster into the mix just means more subscriptions for fans.
"We are concerned that the number of broadcast games could have a negative effect on attendances by away fans in particular.
"It is vital that more of these television revenues are invested in guaranteeing the participation and contribution of match-goers.
Will you be adding an Amazon Prime subscription to your services to watch all the games?
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