Avram Glazer has infuriated Manchester United fans after being pictured alongside a Liverpool supporter, committing one of football's biggest sins.
The United owner was pictured outside of the White House in Washington D.C. alongside an unidentified man wearing a Liverpool shirt with both smiling and the fan pointing to the Liverpool badge.
With United sharing a fierce rivalry with the Reds that stretches back decades, Glazer certainly hasn't done himself any favours with the United owner already under major scrutiny.
The picture has caused outrage among United supporters on social media with one tweeting: "GET HIM OUT IMMEDIATELY."
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Another posted: "Knew they were Liverpool fans."
A third said: "We all knew it. Such disrespect."
A fourth added: "they have to go now surely."
A fifth declared: "WTF have I just seen?!"
Protests have already been made in the past signalling discontent with the Glazer family's running of the football club from the majority of supporters, who will be delighted to see the end of their reign should a takeover be completed.
Amid outraging United fans, the 62-year-old has been in the process of attempting to sell the Old Trafford club over a number of months with British billionaire Jim Ratcliffe seemingly the preferred bidder.
The INEOS CEO has been involved in an ongoing bidding war with Qatari banker Sheikh Jassim bin Hammad al-Thani for ownership of the football club valued at around £6billion.
Additionally, the 70-year-old, who also owns French club OGC Nice, has been pictured outside of Old Trafford going into meetings with the Manchester United board while very few images of Sheikh Jassim have emerged.
However, numerous complications have arisen during the bidding process which has now seen three rounds. One of which is the change of heart of both Avram and his son, co-chairman Joel Glazer, who wish to remain at the club in some capacity - something Ratcliffe is happy to facilitate if he wins the battle for supremacy.
It is understood that the winning bid could be confirmed imminently with Ratcliffe reportedly leading the race.
Topics: Manchester United, Liverpool, Fan Reactions
Dan Hargraves