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Todd Carney is on a one-man mission to save rugby league players from, well, themselves.
The former NRL bad boy is set to release an app that aims to help coaches manage their players' social media accounts.
In essence, it would help stop content from being released that could potentially damage an athlete's reputation - a similar fate that Carney himself has experienced.
Back in 2014, Carney made headlines for all the wrong reasons after a drunken night out resulted in one explicit image splattered across the front page of every newspaper in Australia.
The leaked image of the former Dally M medallist 'bubbling' in the men's toilet quickly reached his employers at the NRL who wasted no time in tearing up his $3million contract.
And after a stint in the English Super League, Carney returned home to Australia with the hope of righting his wrongs.
Lately, he's been working closely with SocialBase which was founded his friend Mitchell Micallef.
Together, they've helped develop a smartphone app which would include a "Todd Carney feature".
The feature would allow social media managers of sports clubs to examine and approve posts from their respective players before they get posted on social media.
In turn, it would eliminate the threat of an athlete posting content which could land them in hot water.
"I still love the game to death," Carney told NCA NewsWire.
"I've learned the lesson the hard way, and hopefully I can eliminate players from going down that path.
"It'll be perfect for rugby league players and sport in general, day-to-day people in general life.
"I'm not a parent but if their son or daughter was about to post something and you didn't want them to, it goes through to the parents and they decide whether it's posted on social media."
Socialbase has launched! Be one of the first to join the influencer marketing platform for influencers. Head over to https://t.co/6PTJPvkAmP to download or search Socialbase in the app store! @socialbasehq pic.twitter.com/MktfaDtzns- Todd Carney (@tcarney06) August 23, 2019
It's understood the conveniently-named "Todd Carney feature" was actually pitched by Carney himself.
And while it is not currently on the app, it's expected to be rolled out in the coming months.
"Players might not mean to do it, sometimes you could be on the devil's drink at two in the morning and post something, but at least now you know someone's there to look over your post," Carney said.
"We're all adults here but you can do some silly things, so hopefully we can limit that."
Featured Image Credit: Instagram
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