NCAA athlete Olivia 'Livvy' Dunne’s net worth has been revealed by Forbes.
All-American gymnast Dunne is the world’s most-followed college athlete.
Having first built a substantial following on TikTok the Sports Illustrated model posts videos of herself at the gym, with friends, and supporting her fellow Tigers in the stands.
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The TikTok star, known as “Livvy,” became the highest-paid female competitor in the NCAA in 2021 when the organisation approved a new Name, Image, and Likeliness (NIL) policy that allowed student-athletes to accept sponsorships.
Moreover, the New Jersey native, who turns 21 next Saturday, has converted her 12 million followers across social media into endorsement gold, courtesy of deals with Motorola, AI assistant Caktus and clothing brands American Eagle and Vuori.
In turn, as per Forbes, Dunne has estimated earnings of $2.3million (£1.89million).
Indeed, in June, Dunne revealed her highest-paying social media sponsorship having previously been notoriously quiet about her earnings.
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In an interview with the Full Send podcast, the 20-year-old gymnast opened up about the most lucrative deal she’s received since her viral success.
“I usually don’t ever talk about money,” Dunne said. “I would say... it’s six figures.”
When asked to give a more specific estimate, she admitted the amount was in the region of $500,000 (£412,437) for a single sponsored post.
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Dunne admitted: “I would hope that I could make a lot of money with NIL.
“I didn’t know when I started growing my social media that this rule was ever going to change. I started growing my social media just because I like to do it, ever since I was 10 years old.”
When asked about what she wanted to do beyond her gymnastics career she said: “I definitely want to do something entrepreneurial. I love working with brands and I feel like over time, like the past two years, I’ve learned so much from working with brands that I definitely want to have my own thing one day, my own product, or something.
“I don’t know exactly what yet, but I definitely want to have my own thing.”
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Topics: Gymnastics, US Sports
Chris Byfield