Why Paris Saint-Germain will wear Korean language names on shirts in next game
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Paris Saint-Germain's shirts will look a little different when they are back in Ligue One action this weekend.
Following on from their controversial 1-1 draw with Newcastle at the Parc des Princes in the Champions League on Tuesday, PSG take on Le Havre in an early kick-off on Sunday.
And the club have announced that the names on the back of their shirts will be in the Korean language.
The Ligue One champions shared a video of what the font will look like on the away strips worn by Kylian Mbappe and company.
The move has been done to mark the increased fandom from South Korea after PSG signed Kang-In Lee.
The 22-year-old became the first South Korean to represent PSG when he signed in a €22 million move from RCD Mallorca in the summer.
He's scored twice in 10 appearances for the club but his contributions are not merely limited to on the pitch.
It's been claimed that Lee is PSG's top shirt seller and his switch has led to huge growth on social media for the club in Korea.
A statement on the club's official website read: “Since the arrival of Kang-In Lee, Paris Saint-Germain have witnessed a growing interest from fans South Korea, marked by an increasing number of fans at the Parc des Princes (+20% in one season) and on the club’s social networks (+22,000 subscribers on X and 35,000 on Naver), placing the club in 3rd place among the most followed football clubs in the country."
Since the opening of its first store, Korea is now the second biggest market for PSG and they are putting on a special viewing party in Seoul, the country's capital. More than 1000 people will be in attendance.
The unique shirts will also be on sale online for fans to purchase.