• Football
  • Boxing
  • UFC
  • Home
  • Football
    • England
    • Transfer News
    • Premier League
    • Champions League
    • Lionel Messi
    • Cristiano Ronaldo
    • EA FC 25
    • Wrexham
  • Boxing
    • Tyson Fury
    • Anthony Joshua
    • Oleksandr Usyk
    • Mike Tyson
    • Jake Paul
    • Logan Paul
  • UFC
    • Dana White
    • Conor McGregor
    • Khabib Nurmagomedov
    • Jon Jones
    • Paddy Pimblett
    • Joe Rogan
  • Other Sport
    • Athletics
    • Formula 1
    • MMA
    • Motorsport
    • NBA
    • Darts
    • NFL
    • Snooker
    • Wrestling
    • Tennis
    • Cricket
    • Golf
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • UNILAD
  • GAMINGbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
Snapchat
TikTok
YouTube
Hooters spark outrage by sponsoring local U10s football team in Nottingham

Home> Football

Published 11:59 2 Sep 2022 GMT+1

Hooters spark outrage by sponsoring local U10s football team in Nottingham

"Who could think that's appropriate?"

Rory O'Callaghan

Rory O'Callaghan

Hooters has caused controversy after sponsoring an U10s boys football team in Nottingham.

The restaurant chain announced its sponsorship of Burton Joyce FC on Wednesday.

In a now-deleted post, Hooters Nottingham wrote on Facebook: "Hooters Nottingham are proud to be the new sponsors of Burton Joyce U10s.

"We wish you all the luck this season boys. Go smash it."

Advert

Hooters is a restaurant chain founded in the United States in 1983 (Image: Alamy)
Hooters is a restaurant chain founded in the United States in 1983 (Image: Alamy)

But the announcement has prompting an angry response from some social media users.

"Who could think that's appropriate??," wrote one Twitter user.

"What next? Ann Summers sponsoring the Scouts or a lap dancing club advertising at school events?"

Advert

Another added: "Why are Hooters sexualising kids and who on earth allowed them?"

While a third wrote: "These lads are under 10. I very much doubt they are aware of the sexual attraction of woman. Wrong on so many levels."

However, others had no issue with the restaurant chain sponsoring the team.

Advert

"They wear vest tops and shorts. What's the problem? Are you assuming vest tops and shorts equates to scantily clad? G-string and a peep bra is scantily clad. Having one's arms and legs on display is not inappropriate," wrote one Twitter user.

Another added: "What's wrong with them sponsoring the team? On the grand scheme of things Hooters is no big deal."

Hooters was founded in 1983 in Clearwater, Florida, by businessmen Lynn D. Stewart, Gil DiGiannantonio, Ed Droste, Billy Ranieri, Ken Wimmer and Dennis Johnson.

The very first Hooters opened in the site of a former nightclub and bikini model Lynne Austin became the very first 'Hooters girl', becoming the face of the business for the next decade.

The now-iconic Hooters uniform, which consists of a tight white tank stamped with the chain's logo and short orange hot pants, is recognised across the globe.

Advert

According to Twisted, the chain's unique selling point is 'female sex appeal' and staff are only permitted to work once they've signed an acknowledgement stating that 'the Hooters concept is based on female sex appeal'.

Nottingham is now the only UK branch of the chain, following the closure of the restaurants in Cardiff, Brighton and Bristol.

But there are plans in place to open up a new branch in Liverpool later this year.

Featured Image Credit: Facebook/Hooters Of Nottingham

Topics: Football

Rory O'Callaghan
Rory O'Callaghan

Rory O'Callaghan is Editorial Lead at SPORTbible. He has previously worked for Sky Sports News, MailOnline and Reach covering football, cricket, boxing and MMA. Tested daily as a Liverpool fan in a Manchester office.

X

@rory_ocallaghan

Advert

Advert

Advert

Choose your content:

5 mins ago
an hour ago
2 hours ago
  • 5 mins ago

    PSG could let 11 players leave in brutal clearout after Club World Cup final defeat to Chelsea as top target revealed

    Paris Saint Germain were beaten by Chelsea in the FIFA Club World Cup final.

    Football
  • an hour ago

    Liverpool targets Alexander Isak and Hugo Ekitike's records compared aged 23 and there's a clear winner

    Isak and Ekitike have both been linked with big-money moves to Liverpool this summer.

    Football
  • an hour ago

    Steven Gerrard names shock pick for Premier League's greatest midfielder as GOAT debate finally settled

    Steven Gerrard is one of the best midfielders in Premier League history.

    Football
  • 2 hours ago

    Real Madrid player tells Xabi Alonso he 'wants to leave' after Club World Cup disappointment

    The player says he 'needs to leave' ahead of the 2025/26 season officially getting underway.

    Football
  • Olympic football team hit with huge point deduction as coach banned by FIFA
  • FIFA and UEFA spark outrage as major 'error' spotted in World Cup qualifying draw after its completed
  • Ange Postecoglou 'contacted' by shock Premier League club over immediate return to English football
  • PSG vs Bayern Munich referee sparked outrage in Germany with decision that led to UEFA investigation