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Football Fans Who Wear Fake Kits Sent Major Warning

Home> Football> Football News

Updated 14:25 27 Nov 2025 GMTPublished 14:23 27 Nov 2025 GMT

Football Fans Who Wear Fake Kits Sent Major Warning

The number of counterfeit football shirts on the market has increased in recent years

James Taylor

James Taylor

Featured Image Credit: Getty

Topics: Football, Premier League, Football News

James Taylor
James Taylor

James is a sports journalist who specialises in football and Formula 1. He has written for publications such as The Times, MailSport, Sunday Express, Sunday Star and Manchester Evening News. Throughout his career, he has interviewed international footballers and rising Olympic stars. In his spare time, he has the misfortune of being a season ticket holder at Manchester United.

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@James_Taylor_02

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Football fans who wear counterfeit shirts have been issued with a significant warning by health experts concerned about the risks of fake sportswear.

With the rising cost of official football shirts, more supporters are now turning to cheaper fake jerseys sold on a range of websites.

Many of the counterfeits are difficult to distinguish from official club merchandise, but there is a huge price difference.

A genuine Manchester United shirt for this season costs £85, while a fake may cost just £15.

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Although there is a clear financial saving, it has now emerged that fans may be putting their health at risk by wearing fake jerseys.

The BBC reported that experts have raised concerns about the materials used in the manufacturing of fake jerseys, warning they may not meet safety standards.

Louise Baxter-Scott from Trading Standards said: "We just don't know what's in these kits, they could pose a health risk.

Fake football shirts (Image: Getty)
Fake football shirts (Image: Getty)

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"They are poorly made but look legitimate, and the pressure of Christmas, plus the increase in cost of living creates a greater consumer vulnerability and pushes people towards a cheaper alternative."

Those concerns were echoed by Chloe Long, deputy director general at the Anti-Counterfeiting Group, who warned that fake kits could even cause wearers to develop rashes.

She said: "Wearing that strip could cause irritation.

"It could even cause more significant problems, particularly if harmful toxins or dyes are used to manufacture those products."

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Long has also helped track the supply chains behind counterfeit football shirts, which often start in Chinese factories.

Manchester United supporter (Image: Getty)
Manchester United supporter (Image: Getty)

Asked whether there is evidence of harmful chemicals being used in fake kits, she said: "It's very difficult to know retrospectively what's been put into the product.

"But you can see in some instances that they could be harmful.

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"And they don't follow any regulations. They're not bound by the same legalities and regulations the genuine manufacturers are."

In the UK, it is not illegal to buy fake kits, but selling them is a criminal offence punishable by up to ten years in prison and an unlimited fine.

Just last year, it was reported that England fans could receive punishment for wearing fake jerseys at Euro 2024.

With random checks at major transport points and big events more common in Germany, that was seen to increase the likelihood of supporters being stopped.

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Clubs are also introducing their own measures.

In August 2024, Sheffield Wednesday issued a statement on their website warning home fans that they could be ejected from the stadium for wearing counterfeit shirts.

The club said that anyone wearing a fake shirt could be asked to leave, and confirmed that the official club store would not add numbers or letters to counterfeit kits.

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