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UFC president Dana White shared his thoughts on the Stephen A. Smith vs. Joe Rogan spat, saying that Smith's scathing assessment of Donald Cerrone is not something he condones.
The ESPN reporter slammed Cerrone for his performance against Conor McGregor at UFC 246.
He said he was "quite disgusted" with Cerrone's showing which lasted just 40 seconds.
McGregor demanded an apology from Smith while UFC commentator Joe Rogan also criticised him, with White finally breaking his silence on the matter.
"I didn't hear [Smith's comments]. I didn't hear what he said. I know that there was some stuff going back and forth which is gonna happen," he said.
"One of the things when we bought and built the UFC that we always did, being fight fans ourselves - I'm a huge fight fan, Lorenzo [Fertitta] was a huge fight fan, Joe Rogan is a huge fight fan - and one of the things that we hated was on HBO boxing and some other boxing that they would do, listen, you're tuning in and buying the pay-per-view because you love these guys and you respect these fighters and you're a fan of the sport. The last thing you want to do is hear somebody ripping them apart."
White added: "I'm not into it. Rogan's not into it. You don't see that in the UFC. There will be times where I'm pissed off at a guy, and I'll voice my opinion on what he did or whatever - or if a fight is really bad or somebody did something - but what we don't do is, when a fight is over and a guy loses, we don't go in and rip them apart.
"It's just not our style. We're fans. We don't do it. So I think Rogan was reacting to that because that's our philosophy here.
"For Stephen A. Smith, that's his thing. That's what he does. It's going to happen. You're always going to have people who have difference in opinions, especially when you have two very opinionated guys like Stephen A. Smith and Joe Rogan."
Smith's expected to continue his role as an analyst on UFC events with the promotion's partnership with ESPN.
What's your take on the situation? Let us know.
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