UFC president Dana White has brutally slammed Floyd Mayweather vs Logan Paul after claiming it "wasn't a f*****g boxing match."
Mayweather and Paul clashed in their hotly-awaited eight-round exhibition showdown at the Hard Rock Stadium in Miami, Florida, on Sunday.
Judges were not present at ringside and no official winner was crowned from the contest as per the bizarre rules for the fight.
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Mayweather, who retired with an undefeated 50-0 boxing record in 2017, predominately dominated Paul over the course of the fight.
The 44-year-old superstar was heavily criticised for not knocking out Paul, but Mayweather was unfazed by the criticism during an incredible post-fight press conference.
White has been a big admirer of Mayweather as the pair have been keen to work together on a project, though those plans have failed to materialise to this date.
But the UFC chief doesn't share the same love for Paul or the YouTuber's younger brother, Jake Paul.
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Now, White has pulled no punches towards the Mayweather vs Paul PPV as he claimed there will be people who "put down $50 to watch that kind of stuff."
Speaking to UFC Arabia, the 51-year-old said: "That wasn't a f*****g boxing match.
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"Like I said before, there's always going to be a market for that kind of stuff.
"There's always going to be people that are willing to put down $50 to watch that kind of stuff. That's so far away [from what we do].
"Think about this -- imagine if Kim Kardashian wanted to fight Amanda Nunes. How big do you think that fight would be? It would be huge. It would be the biggest [event] but give me a f*****g break."
Paul took an aggressive approach against Mayweather at the end of the opening round, despite showing signs of fatigue during the later rounds of the fight.
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The 26-year-old YouTuber hinted post-fight that he would welcome a rematch with the boxing legend.
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White continued his criticism of the Mayweather vs Paul event by taking a swipe at the sport of boxing, saying that fights don't live up to the buzz factor created during the build-up.
"It's exactly what boxing has always been," he said.
"You create this energy around a fight where you're like, 'Oh, this [is exciting]' and then you watch it and then you turn the TV off and go, 'I just wasted another evening, I should have went out and did something else.'
"I don't ever want people feeling like that when they turn the TV off watching some of our fights.
"You're going to have the fans, you'll have a card one night and they'll be like, 'This card, blah, blah, blah.'
"Then you watch the card and the card is unbelievable. You get at least two, three or four great fights that probably didn't expect. Then when you turn the TV off, you're glad you watched it. That's the product that I sell. That's what I'm into.
"I'm not trying to s**t on these other guys. Listen, if you've got people that are stupid enough to spend that kind of money, you deserve to take those dummies' money. They deserve it.
"The guys who went out and fought and got you to pay $50, they deserve your money. You're stupid."
Featured Image Credit: UFC Arabia/PATopics: Logan Paul, Boxing, UFC, MMA, Dana White, Floyd Mayweather