Racing League and LADbible Group are delighted to announce a partnership that will see ODDSbible, the biggest betting community in the world, become principal partner of a team competing in Racing League 2021.
Team ODDSbible will be made up of Wiltshire trainers Martyn Meade, Brian Meehan, Roger Charlton and Alan King.
Team Jockeys Jason Watson, Martin Dwyer and Thor Hammer Hansen will ride in bespoke ODDSbible colours and the team's racing manager will be Sam Sangster.
Sam Sangster said, "We are all incredibly excited to hear of our new sponsor, I think it will help bring a new audience to this sport and also push our team to provide exciting content for them and hopefully show all their followers how thrilling racing can be."
Josh Akers, Business Director & Head of ODDSbible commented, "We're delighted to have Team ODDSbible participating in Racing League. ODDSbible has a global reach of 6.1million people, and as part of LADbible Group, reaches more Gen Z on social than any of its competitors. We're looking forward to showcasing Racing League and the great stories that will come from it, in an innovative, entertaining and engaging way that the social generation will love.'
Oli Harris from Racing League is thrilled with the partnership.
"LADbible Group is one of the world's biggest online publishers, and over half of all 18-24-year-olds in the UK see a piece of their content every single day. This partnership will help us take Racing League to a younger audience, as well as provide a huge social platform with which to tell important stories around racing this Summer."
Racing League begins on July 29th at Newcastle Racecourse, and continues every Thursday until the finale on September 2nd.
For more information regarding Racing League please visit https://racingleague.uk
Championship Horse Racing (CHR) - the team behind the Racing League - has a fundamental aim to engage and introduce a wider global audience to horse racing through an innovative, interactive, and accessible team- and points-based format.
Over the course of six weeks during the British summer, the Racing League will make horse racing compelling viewing for sports fans, who loves the drama, raw emotion and entertainment that team competitions create. CHR is determined for the Racing League to become an integral part of the British summer sporting calendar.
ODDSbible is the biggest betting community in the world, covering breaking news, betting previews and recommended bets with engaging and entertaining content which reaches 6.1million users across its Instagram, Facebook and Twitter channels. ODDSbible is part of LADbible Group, one of the world's biggest publishers, with an audience approaching a billion. LADbible Group has nine core brands, with five websites reaching 69 million monthly users, over 250 million followers across all social channels and an international presence spanning all corners of the globe, with physical offices across APAC, the UK and Ireland. LADbible Group's content receives over three billion views on social media every month, with more Gen Z watching our content than any of our competitors.