The Top 10 Highest-Earning Athletes On Instagram During Lockdown
Cristiano Ronaldo is the highest-earning athlete in lockdown, after making nearly £1.9 million through Instagram.
The five-time Ballon d'Or winner is the highest-earning star on the social media platform, where he had 219 million followers at the time of the research.
According to a study from Attain, who estimate every follower to be worth £0.00313, Ronaldo has had four sponsored posts in quarantine and made £470,584 for each one between March 12 and May 14 - underlying his innate marketability.
Long-time rival Lionel Messi is in second after making roughly £1.3 million, with PSG's Neymar collecting just short of £1.2 million from his four sponsored posts.
Basketball stars Shaquille O'Neal (£584,000) and Dwyane Wade (£143,000) are in fourth and eighth respectively, Indian cricket legend Virat Kohli (£379,000) - while Anthony Joshua completes the list after making £121,000 from five sponsored posts in the last couple of months.
Here is the full list, as per the Daily Mail.
1. Cristiano Ronaldo - £1,882,336
Followers: 219,000,000, Earnings per post: £470,584, Sponsored posts: 4
2. Lionel Messi - £1,299,373
Followers: 151,000,000, Earnings per post: £324,843, Sponsored posts: 4
3. Neymar - £1,192,211
Followers: 138,000,000, Earnings per post: £298,053, Sponsored posts: 4
4. Shaquille O'Neal - £583,628
Followers: 17,000,000, Earnings per post: £36,477, Sponsored posts: 16
5. David Beckham - £405,359
Followers: 62,900,000, Earnings per post: £135,120, Sponsored posts: 3
6. Virat Kohli - £379,294
Followers: 59,000,000, Earnings per post: £126,431, Sponsored posts: 3
7. Zlatan Ibrahimovic - £184,413
Followers: 42,900,000, Earnings per post: £92,206, Sponsored posts: 2
8. Dwyane Wade - £143,146
Followers: 16,600,000, Earnings per post: £35,787, Sponsored posts: 4
9. Dani Alves - £133,694
Followers: 31,100,000, Earnings per post: £66,847, Sponsored posts: 2
10. Anthony Joshua - £121,500
Followers: 11,300,000, Earnings per post: £24,300, Sponsored posts: 5
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