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Renato Sanches has really struggled to find his feet at Swansea City since his highly anticipated move from Bayern Munich in the summer.
The 20-year-old failed to make an impression in Bayern's first team set-up last season, but his talents were rated by many and Paul Clement, among several other European suitors, were eager to snap him up.
Sanches eventually chose Swansea because of Clement's influence and the former Bayern assistant put his faith in the midfielder by slotting him in the starting XI on the opening day of the season.
In the build up to Swansea's Premier League tie against Newcastle in September, many were discussing his eagerly anticipated debut but unfortunately for Sanches, his debut at the Liberty Stadium didn't go to plan.
At the time, we appreciated that it would perhaps take time for the 20-year-old to adapt to his Premier League surroundings.
But the fact that he lost possession 14 times in the opening 28 minutes would have disappointed Europe's Golden Boy.
Since that game, Sanches has struggled to win over both the fans and his managers, making just 11 bit-part appearances in the Premier League.
It has been a tough few months for the Bayern midfielder, but he hasn't done himself many favours with his latest post on social media.
Not even 24 hours after Swansea suffered a devastating defeat in a relegation battle with Southampton, the 20-year-old left fans fuming when he announced that his own personal emojis will be released soon.
Well if that isn't modern day football summed up, I don't know what is.
As you can imagine, fans reacted to his plug with a flurry of comments:
Some players are insensitive & careless about the emotions of fans.- POOJA... (@PoojaMedia) May 10, 2018
This is Swansea flop, Renato Sanches unveiling his emoji in the hit of his club relegation.
Yes, business must go on but timing to unveil is key. #PoojaFootball pic.twitter.com/mC7cH7iA9E
Clearly isn't a player with the right attitude- Relegated Ryan :crown: (@FRAUDCarvalhal) May 9, 2018
This is the problem with footballers these days more concerned about emojis and haircuts than making an effort and impact on the pitch- Chickenhead9 (@Chickenhead_TCC) May 9, 2018
Glad you have your priorities sorted out mate :thumbsup:- Phil Cole (@philsajack) May 9, 2018
wow, great news Renato.- The GroundHopper (@TheGroundHoper) May 9, 2018
not like your team is going to get relegated
Are you joking! Seriously? your timing is as bad as your passing / touch / ability to stay free of injury! Relegation battle and all you care about is an emoji- matt penny (@matt_penny78) May 9, 2018
You're a total waste of time mate. posting this shite first thing today after what happened last night.- Ian Parfitt (@IanParfitt) May 9, 2018
Any chance you can leave Swansea before the game on Sunday??
More important than apologising to the fans you let down this season? Would've been nice if you turned up but yeah congrats on your emoji pal:sweat_smile::joy:- Shaun Morgans (@ShaunMorgans) May 9, 2018
So yeah, that didn't really go down well.
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