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Morocco skipper Mehdi Benatia has personally paid for a small village to watch the Atlas Lions' next game in the Africa Cup of Nations.
With no TV or access to the relevant channel, a large group of youngsters in Douar Ait Baaziz had to watch the 1-0 win over Ivory Coast on a single small phone screen.
The powerful image begun to do the rounds on social media and so Soccer212, a big account for news and updates on all things Moroccan football, got involved and started a campaign for them to have a better viewing experience.
But they then made the decision to cancel their solidarity fund because former Juventus, Roma and Bayern centre-back Benatia became aware of the young boys' passion.
The 32-year old centre-back then went on to pay for a big TV set, access to beIN Sports and all the other necessary equipment in a wonderful gesture.
Explaining his gesture on social media, Benatia said: "When you watch something like this, one can only wish to give back, give away everything. This is for you my boys; we will do everything to make you happy."
It truly is what the beautiful game is all about...
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