Love Island might be over for another year, thank god, but Championship side Aston Villa have used the popular reality show to create one of the best, and worst, transfer announcements of all time.
Help us out here - we can't decided if we like it or not, but let's give the club's social media team some credit here. They've thought outside the box,
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Take a look at how Villa announced the signing of Andre Moreira, who has joined on a season-long loan from Atletico Madrid. "I'VE GOT A TEXT!"
There was a mixture of reaction on Twitter, but almost everyone agreed that it was a solid piece of business from the Villians, who will be looking to achieve promotion, this season.
Moreira himself was delighted by the move, and told their official website the following on his arrival:
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"I am very excited. It's such a big opportunity at such a big club. It's the perfect opportunity at the right moment. It's a big move for me." he said.
"Aston Villa is a great football club - a famous football club. The training facilities are great. I know the stadium is famous and historic. I just can't wait to get started now."
Here's some of the reaction from social media, shortly after it was announced
Is this the greatest transfer announcement of all time? If not, what's your personal favourite?
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Let us know in the comments below.
Featured Image Credit:Topics: Football News, Aston Villa, Football, Transfers, Love Island