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The Time Ronaldinho Broke The Internet With Crossbar Challenge

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The Time Ronaldinho Broke The Internet With Crossbar Challenge

Long before a picture of Kim Kardashian balancing champagne on her backside in a shoot for Paper magazine was absolutely everywhere, and even prior to people's tweets going viral because they're in Scottish, Ronaldinho was the man responsible for breaking the internet.

Nike, struck gold when they decided to put Ronaldo de Assis Moreira to work in order to promote their latest pair of Nike Tiempo boots.

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What followed is almost three minutes of footage that would prompt debate as to whether it was actually legitimate, but even if Ronaldinho isn't actually playing 'keepie uppie one-two's' with the crossbar, it doesn't take away from our enjoyment of the video.

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Never forget.

The advert became the first video to amass one million views on YouTube, which is a monumental achievement considering it was back in 2005 where Facebook, Twitter and other social media sites weren't even a thing.

Ten years on, Nike would then re-release the video on their channel to mark its anniversary and the commercial currently sits on over 8 million views.

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The Ballon d'Or winner also starred in another Nike advert when he was one of many big names to start in the 'Awaken the Phantom' clip.


R10 has played in various charity games in recent years but hasn't played competitively since his spell with Fluminense in 2015.

Featured Image Credit: Nike

Topics: Ronaldinho, Football, Nike, Brazil

Josh Lawless
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