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Corinthians' Revolutionary New Shirt Sponsor Is Only Revealed When A Player Sweats

Corinthians' Revolutionary New Shirt Sponsor Is Only Revealed When A Player Sweats

Corinthians' began their new Brazilian league campaign on Sunday by wearing a kind of shirt sponsor you will never have seen before.

Fábio Carille's charges lost their opening game against Fluminense and did so wearing a shirt sponsor that only becomes visible when a player sweats during a game.

The Nike-tailored shirts contain a white background in the middle - almost like when a club needs to have their sponsor covered up. Yet it's all done for a purpose, that being that the more a player perspires, the clearer the sponsor becomes.

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Corinthians gave it a test in a training session before using the innovative heat-triggered technology in a 2-1 defeat.

As you can see in the below pictures, it didn't play it particularly well as some players revealed the sponsor perfectly because they'd been getting a sweat on, some didn't see the fully benefit and some didn't do it all.

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Images: Getty
Images: Getty

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While it could serve as a way for managers to see how hard their players are working and it's pretty cool, it's fairly pointless at the same time when you think of it.

Corinthians didn't use the feature for their 1-0 Copa Libertadores win over Independiente today so it looks like it could be a one-off thing.

Image: PA
Image: PA
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Topics: Football News, Football, Corinthians, Brazil, Football Kits

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Josh Lawless

Josh is a sports journalist who specialises in football and wrestling. He has been published by Curzon Ashton FC, Late Tackle, Manchester City FC, The Mirror, Read Man City and Manchester Evening News. He provides coverage of professional wrestling and has interviewed some of the biggest names in the field - including the first UK interview with The Hardy Boyz after their return to WWE. He has never sported a pair of Lonsdale Slip-ons, contrary to reports.