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Ajax Melt Their Eredivisie Trophy To Share 42,000 'Champion Stars' With Fans In Remarkable Gesture
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Ajax have melted their Eredivisie down to 42000 silver stars - which they will gift season-ticket holders in a remarkable show of respect.
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But the club took to social media on Wednesday to share a message which read: "Piece of victory, piece of history, piece of Ajax... Literally. For you."
The video attached features director of football Marc Overmars carrying the trophy to be melted down to the 'champion stars.'
Piece of victory
Piece of history
Piece of Ajax
Literally. For you. :military_medal:#XXXV pic.twitter.com/Bllbh9M4tA
- AFC Ajax (@AFCAjax) May 12, 2021
Captain Dusan Tadic features in the video giving a nod of approval as does 18-year-old Ryan Gravenberch.
Academy graduate Gravenberch opens his hand out to show the stars in his hand.
The video ends with Overmars walking the streets of Amsterdam with two briefcases, full of stars, in his hand.
Fans have reacted to the gesture and they've commended Ajax for once again showing how it's done.
Ajax melting down their Eredivisie trophy and sending a coin taken from it to every single season ticket holder is absolutely bloody brilliant.
- HLTCO (@HLTCO) May 12, 2021
pic.twitter.com/fSOo8nXIq2
Ajax melted down their 2020-21 league trophy to these stars and gave one to each and everyone of their season ticket holders this season, who's supported the club financially without getting to see them play live. Probably the coolest tribute yet by a club to their supporters. pic.twitter.com/aABYBUKTIa
- Maxi (@MaaxiAngelo) May 12, 2021
Ajax won the League and melted the trophy into little stars to give to its season ticket holders :heart:
- The Anfield Wrap (@TheAnfieldWrap) May 12, 2021
"Our success is your success"
Absolutely unreal https://t.co/BaUQEuTxKS
When a team cares just as much for its fans!
- Joy Bhattacharjya (@joybhattacharj) May 12, 2021
Ajax Amsterdam will melt down their Eredivisie trophy to make tiny stars for all 42,000 season-ticket holders, each of which will contain a part of the trophy.
Their way of thanking them for their support through the pandemic. pic.twitter.com/DSkxLja2st
All top clubs take note of how a proper club treats their fans, amazing gesture and bravo @AFCAjax #XXXV #Ajax #FansFirst https://t.co/EzXos6qgsq
- Darren Richards (@DLRScouting71) May 12, 2021
Club director Edwin van der Sar discussed the gesture and explained how they've felt fan support 'every week' despite stands being empty.
He said per Ajax.nl: "This season, we have largely had to play without our fans. Well, without them sitting in the stands, at least. Despite this, we have felt their support every week. On the way to the stadium, on social media and in our personal contacts.
"Previously, when we said 'this title is for you', we were expressing how we were doing it for the fans however sharing the trophy is the ultimate proof that we really are.' After a turbulent year, we are ensuring our fans feel part of our championship."
Tadic added: "Playing in an empty stadium doesn't compare with an atmospheric Johan Cruyff ArenA. We have really missed our supporters over the past season here in Amsterdam and during all our matches.
"We therefore want to dedicate this title to our fans and can't wait to play in front of them again."
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