Serie A Unveil Tasteless New 'Say No To Racism' Campaign
Serie A have unveiled a controversial new anti-racism campaign that shows the problem Italian football has with racism.
The campaign has come in after a string of high-profile racism scandals in Italian football this season.
But images on Twitter have emerged to show Italian officials are completely out of touch with the problem as the campaign features monkeys.
#SerieA's new "No To Racism" campaign.. pic.twitter.com/TfQVPuplhM
- Gilles (@_Grimanditweets) December 16, 2019
Per Football Italia, the three pieces are by internationally renowned artist Simone Fugazzotto, who uses chimps and apes in motifs throughout all of his paintings.
"With this trio of paintings, I tried to show that we are all complex and fascinating creatures, who can be sad or happy, Catholic, Muslim or Buddhist, but at the end of the day, what decides who we are is not the colour of our skin."
Anyone can see the massive issue considering the use of monkey chants towards black players.
Twitter has reacted with disgust to the campaign.
Serie A says (if Google Translate is to be believed) that the "three side-by-side paintings depicting monkeys, aims to spread the values of integration, multiculturalism and brotherhood". I mean... https://t.co/XpLYpuR0iV
- Simon Peach (@SimonPeach) December 16, 2019
Are they actually legitimate retarded over there or is this some weird and bad joke?
- Fredrik (@F_Edits) December 16, 2019
It's like they're trying to solve a problem they truly do not understand.
- Xav Salazar (@XavsFutbol) December 16, 2019
This can't be true....no way, has to be some sort of joke or mix up. Right???!!!!
- Kenyadian Gooner :flag_ke: (@KenyadianGooner) December 16, 2019
God damn it Italy should just liquidate their FA
- A1Gunners (@A1Gunnerz) December 16, 2019
Do these guys even know what racism is?
- PIKakNIGHT (@PIKa_kNIGHT) December 16, 2019
It's another shocking scandal following the Corriere dello Sport 'Black Friday' front page saga.
The front page included Inter Milan's Romelu Lukaku and Roma's Chris Smalling on either side with 'Black Friday' in the middle.
The duo took to social media to slam the publication who refused to accept any blame for the tasteless headline.
Roma and AC Milan responded by banning the publication from working with them until the new year.
What do you think of the new campaign?
Sound off in the comments below.
Featured Image Credit: Serie A