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Manchester United owner Avram Glazer refused to address fan concerns when asked if he had any comment for the club's supporters in a new video.
Instead - in scenes which may be familiar to Man United fans, who have long complained that the Glazer family have never communicated with fans since their controversial 2005 takeover - Avram Glazer remained sullenly silent to several questions.
"Do you have anything you need to say to Manchester United fans, Mr Glazer?" began Sky's Sally Lockwood.
However the 60-year-old, sporting sunglasses, a face mask and his trademark skullet, strode past without acknowledging her presence.
Would have been a perfect opportunity to offer an apology and yet nothing. This will only exacerbate things between the Glazer family and the fans! Do the decent thing now and put the club up for sale! #GetGlazersOut #MUFC https://t.co/wvuTibMn1O- Kial Zandbergen (@KialZandbergen) May 5, 2021
Dude needs to apologise to my eyes for that trim- Joe Wainman :trophy: (@WainmanJoe) May 4, 2021
The reporter followed up with questions about whether an apology was due to club's fans or if this was the right time to sell the club, but Glazer gave no sign of even hearing the questions as not even a "no comment" passed from his lips.
Unrest among the club's supporters culminated on Sunday with protests at Old Trafford before the scheduled Premier League game against Liverpool. After several hundred fans entered the ground and demonstrated on the pitch, kick-off was delayed before the match was eventually postponed.
The plan to form a European Super League with 11 other clubs has made the relationship with the fans even more toxic.
Avram Glazer's brother Joel issued a statement in which he "apologised unreservedly" to supporters following the Super League backlash. But there's a widespread belief among fans that the Americans are absentee owners who only care about money rather than the heritage or long-term future of the club.
No respect for the fans at all they are only here for making money.. glazer out out out https://t.co/jG010CfKW0- United Boy (@Jallowkun2020) May 4, 2021
He's a disgrace. Not surprised but to be honest I'm glad he hasn't, one we wouldn't accept it and two it shows everyone who he is. Get these clowns out of our club#MUFC #GlazersOut https://t.co/OKIy04O1mD- #GLAZERSOUT :beginner: (@5treeter_james) May 5, 2021
How on earth can this man be the man in charge of Manchester United? Why doesn't he talk to the fans or say anything? I'm flabbergasted- :gem: (@TheEuropeanLad) May 4, 2021
"Are the fans just customers to you" great question. One we've been asking Ashley for years. Strange that no one has ever done this to him though? Sky sports and the like don't care until their own pockets may be hindered.- connor (@morganconnor__) May 4, 2021
The Manchester United Supporters Trust (MUST) have published an open letter to co-chairman Joel Glazer, on Monday claiming: "Let's be very clear that no one wants what happened at Old Trafford yesterday to be a regular event.
"What happened was the culmination of 16 years in which your family's ownership of the club has driven us into debt and decline, and we have felt ever more sidelined and ignored.
"After 16 years not one member of the Glazer family has ever had so much as a conversation with us, the club's Supporters' Trust."
I've spent a lot of time in Manchester and Old Trafford. Fair to say Palm Beach and #ManchesterUnited owner Avram Glazer couldn't have felt more distant when I met him:point_down: https://t.co/EyVtdpK2wX- SallyLockwood (@sallylockwood) May 4, 2021
MUST's four-point plan calls for the club's owners to engage in the the government-initiated, fan-led review of football; to appoint independent directors to the board; to end of the two-tier share scheme; and to consult with season ticket holders over any future plans to join another competition such as the European Super League.
The Glazer family are yet to respond to the appeal.
Featured image credit: Sky Sports/Twitter
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