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Ajax's 'Bob Marley' third kit has finally launched and demand is so high, it crashed the club's official website in MINUTES.
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The Dutch giants drop unbelievable kits year after year and this could genuinely be the best of them.
Reggae legend Marley's 'Three Little Birds' has become a huge anthem at the Johan Cruyff Arena and the colour scheme pays tribute to him.
A video dropped on Friday morning explaining the shirt and showing off a few features, including three birds on the neck.
Rise up this mornin', smile with the rising sun.
Introducing our new 21/22 third jersey, inspired by our collective love for @BobMarley and his Three Little Birds. pic.twitter.com/YiPUS7AR19
- AFC Ajax (@AFCAjax) August 20, 2021
Ajax have finally dropped their Bob Marley inspired third kit :heart_eyes::rainbow: pic.twitter.com/b8nq9jQtwH
- SPORTbible (@sportbible) August 20, 2021
It's all about the details. New year, new masterclass of a kit. We just don't ever miss. pic.twitter.com/vYxSlvm39c
- :gem: (@TheEuropeanLad) August 20, 2021
If you want to get your hands on one though, good luck.
Spanish publication AS have reported a queuing system has been put in place on the club's website due to overwhelming demand.
The website even crashed early on Friday morning as kit aficionados across the world try to secure one.
Lmao the Ajax website crashed.
- Carl Anka (@Ankaman616) August 20, 2021
People really like football kits made with care.
Marley's daughter, Cedella, has commented Ajax's use of her father's legacy and she's delighted by it.
Per ESPN she said: "I am beyond touched that Ajax has taken Three Little Birds and made it their anthem.
"Stories like this warm my heart and show how impactful songs like Three Little Birds can be. Soccer was everything to my father... and to use his words: 'football is freedom.'"
Some have pointed out the shit's colours are also similar to that of the Ghana flag.
Mohammed Kudus in the new 3rd kit... :flag_gh: pic.twitter.com/3cUPOEoxfA
- :gem: (@TheEuropeanLad) August 20, 2021
That'll likely please young forward Mohammed Kudus who is ready to play a big part this campaign.
Ajax won the Eridivise last season and got off to a great start last weekend with a 5-0 win over NEC.