UFC Raises More Than Than $76,000 For Australian Bushfire Relief Efforts
Australia is still recovering from the devastating bushfires during the summer of 2019 and 2020.
And the UFC has been doing its part to help out wherever possible.
Having already made an initial donation of US$250,000 (AU$355,000) back in January, it's understood the UFC has now raised more than US$53,000 (AU$76,062) for Australian bushfire relief efforts.
According to the World Wide Fund For Nature Australia (WWF), 19 million hectares of land was burnt during the bushfires.
33 lives were lost, 3094 homes destroyed and 1.25 billion animals were killed.
Then COVID-19 hit.
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But despite the combination of the bushfires and the global pandemic hitting the land Down Under hard, the UFC has remained adamant in offering its continued support.
The premier mixed martial arts promotion first established a partnership with the Australian Red Cross whereby people could be stay informed on the bushfires as well as guided to the appropriate donation pages.
On top of that, the UFC then launched the "UFC Supports Australia" campaign.
The campaign aimed to raise money by selling bespoke t-shirts through the UFC Store and various retail outlets across Australia with 100% of the profits going directly to bushfire relief efforts.
While both Dana White and Conor McGregor remained vocal about helping Australia out, the big-name athletes from Australia and New Zealand also played a big role in promoting the "UFC Supports Australia" campaign.
Featherweight champion Alexander Volkanovski, middleweight champ Israel Adesanya, flyweight Kai Kara-France, light heavyweight Tyson Pedro and heavyweight Tai Tuivasa all pitched in and spread the message across their platforms.
As a result of the UFC's campaigning for the Australian Red Cross, a total of US$53,572 (AU$76,062) was raised following the sale of almost 3000 t-shirts.
Featured Image Credit: UFC ANZ
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