There's Gary Lineker and his Walkers crisps, Johnny Vegas with PG tips, and now Justine Kish and... well, butt wipes.
Last week, during a fight against Felice Herrig, Kish had an accident inside the Octagon. She shat herself, whilst trying to escape a choke hold.
Yeah, it's easy to see why it went viral. To be fair to her, she took it very well and even showed that it was possible to laugh, even at such a 'shit' time.Advert
Since then, sponsorship offers have been flying in, including from Dude Wipes, a product very similar to your household baby wipes.
She told iHeart radio's Domenick Nati Show: "I'm actually considering it because we could have some fun with it and maybe make the product less embarrassing and more funny."
She added: "I was humiliated, I was like, 'how do I reach out to my fans?'."
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She also spoke how initially she didn't understand where the smell was coming from - even blaming the referee at one point.
Kish explained that they she wanted to leave the ring as soon as the fight was over, but knew she had to reach out to her fans.
"Maybe I had a little bit too much fibre," she joked before explaining she'd taken a lot of water in her system as well as oatmeal, bacon and eggs.
Dude Wipes had previously seen their logo on the back of various fighters' shorts and had tweeted Kish to say that they would supply her with all the products she needs.
"We think Justine had an awesome attitude about the situation and are discussing a fun way to work together to make like of it," Sean Riley of Dude Products told Huffington Post on Friday.
Featured Image Credit: UFCTopics: UFC
