Notts County owner and chairman Alan Hardy has had a right cock-up on social media this morning.
As reported by the Nottingham Post, the 54-year old was trying to make a point of how fickle football fans can be these days and it ended very badly.
Hardy posted two screenshots of tweets he received from from the same Magpies fan - one was a Merry Christmas message and the second was him being told how he's ruining the club.
But the businessman experienced a nightmare Sunday morning as a very intimate picture on his camera roll was visible at the bottom of the screenshot, with the tweet swiftly deleted by Hardy, who issued the following apology:
The blunder will only further anger Notts County fans who have seen their club have two managers (Kevin Nolan and Harry Kewell) dismissed by Hardy this season.
Having finished in the play-offs last season under Nolan, Notts are 24th in League Two and in serious danger of being relegated to Non-League.